The act of passively viewing content on TikTok is a prevalent user behavior. This activity involves navigating the “For You” page or other feeds, consuming videos without direct interaction such as liking, commenting, or sharing. An example is an individual spending several minutes or hours watching a continuous stream of videos recommended by the platform’s algorithm.
The extent to which this passive consumption influences the visibility and growth of a user’s own content remains a point of consideration. While direct engagement clearly signals to the algorithm the value and relevance of specific videos, the effect of simply viewing content is less definitively established. Historical data and platform insights suggest that a complex interplay of factors determines algorithmic promotion.
