The application of honey-based facial treatments has gained considerable traction on social media platforms. These treatments, often presented in short video formats, typically involve applying raw honey directly to the skin as a mask. This practice is promoted for its potential to address various skin concerns.
The popularity of such treatments stems from honey’s inherent properties. It functions as a humectant, drawing moisture to the skin, and possesses antibacterial and anti-inflammatory qualities attributed to compounds like hydrogen peroxide and antioxidants. Historically, honey has been employed in wound healing and skincare across diverse cultures. Its readily available nature and relatively low cost further contribute to its appeal as a do-it-yourself skincare remedy.