On TikTok, the term often refers to a backstory, inside joke, or recurring theme that has developed within a specific community or around a particular creator. It represents a collection of shared knowledge and context that viewers need to understand in order to fully appreciate certain videos or trends. For instance, a creator might reference a past event from their content, relying on their audience to be familiar with the details. This shared understanding is the “lore.”
Understanding these established narratives is crucial for active participation in the platform’s culture. It facilitates engagement with content, fosters a sense of belonging within specific communities, and can enhance the entertainment value derived from watching videos. The development of this type of content creates a more immersive experience, moving beyond simple viewing and inviting viewers to become invested participants.
