Obtaining artificially inflated metrics of approval on the TikTok platform without monetary expenditure involves the use of automated programs. These programs aim to simulate user engagement by generating non-genuine “likes.” As an example, software might be employed to automatically register accounts and subsequently use these accounts to like videos, creating the illusion of popularity.
The appeal stems from the perceived potential to enhance visibility and influence the algorithm, which ranks content based on engagement metrics. Historically, individuals and entities seeking rapid growth or promotional advantages have explored such methods. However, the practice carries significant ethical and practical considerations related to authenticity and platform policies.