The musical phenomenon in question refers to audio tracks, typically excerpts of pre-existing songs or original compositions, that gain widespread popularity and usage within the TikTok platform, often leading to global recognition and trending status. These tracks become integral to user-generated content, providing a sonic backdrop for diverse video creations such as dances, skits, tutorials, and personal expressions.
The impact of these viral audio selections extends beyond mere entertainment. They serve as powerful catalysts for music discovery, boosting the visibility of both established artists and emerging talents. The widespread adoption of a particular sound can propel a song onto global charts, generating significant revenue streams through streaming, licensing, and other avenues. This phenomenon also fosters a sense of community and shared experience among users, transcending geographical boundaries through collective participation in trends.